International Journal of Education and Social Science (IJESS)

The current study attempts to investigate service quality and student satisfaction. First point about the concept of service quality and student satisfaction. The study is also examining the dimensions of service quality (tangibility, responsiveness, reliability, assurance, and empathy) which are contribute most to satisfaction of students. The content of this study also include the initial literature reviews. The study employed both purposive and stratified sampling by questionnaire that distributed 320 of undergraduates’ students in LocalUniversities in Mogadishu. Structural equation modelling (SEM) and partial least squares (PLS) version 03 were used to analyse data. However, the study found that relationship between service quality and student loyalty is significant through measuring of student satisfaction as a mediating factor. Finally, the study concluded that improving service quality and evaluating satisfaction level of students will generate the trust and students’ loyalty to the institution or Universities till reach success point at end.